At least 40 people have been killed and over 700 injured since the start of the massive attack by the Hamas terror group, the Magen David Adom emergency service says.
The Health Ministry says 779 people have been hospitalized.
Terror cells from the Gaza group have infiltrated a number of communities in the south of the country.
In addition, thousands of rockets have been fired at the center and south.
Hamas has claimed to have taken a number of hostages from Israel to the Gaza Strip. There has been no confirmation from Israel.
The assault has been ongoing since approximately 6:30 a.m.
The death toll is expected to rise.
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