Dear Mr. Zuckerberg:
Your company made big headlines when it announced it would be launching a cryptocurrency called the Libra in 2020. Not surprisingly, given the nature of the times, the project has been greeted with intense criticism and skepticism. Don’t lose heart. In one sense, the idea of a company creating its own kind of money is an old one. The airlines’ frequent-flier miles are really a form of money that customers can earn and use to buy trips and various other things. Credit card companies, hotels and numerous retailers have all sorts of loyalty programs in which people earn points that will let them buy all manner of goodies.
But if you play your cards right with the Libra, you could be to money and finance what Henry Ford was to automobiles. Your new currency could take its place alongside the inventions of coins and paper money many centuries ago. It could replace the U.S. dollar as the global currency.
[Ok so far. Steve Forbes appears to be giving almost fatherly advise]
Here are crucial tips to turn the Libra into one of history’s truly seminal creations:
Make it as good as gold. Backing your new money—as you plan to do—with a basket of currencies won’t cut it. In today’s monetary system the values of currencies jump up and down, so you won’t get the stability you need.
Countries that became global powerhouses– Holland, followed by Britain (Isaac Newton, as director of the Royal Mint, fixed the pound to gold at a ratio that held for more than two centuries) and then the U.S. (thanks to Alexander Hamilton)—all had their currencies linked to gold.
For a variety of reasons gold holds its intrinsic value better than anything else. It’s like a measuring rod. It no more restricts the money supply than the 12 inches in a foot restricts the size of a building you might wish to construct. All it means is that the Libra will have what no other currency has today: a fixed value. And that fixture will gradually make it the most desirable medium of exchange around the globe. People hunger for trustworthy money.
[Sage advice, but there is more]
And, by the way, you might consider changing the Libra’s name. The “Libra” was a measure of weight from the Roman Empire, and we know where that ended up. Don’t be bashful; call it the “Mark.”
Opinion: Our blog’s theme, the road to prophecy, is in full view. The Apostle John wrote over 2000 years ago that the final authoritarian leader would have such technological power that he would have the ability to control global finance.
He causes all, both small and great, rich and poor, free and slave, to receive a mark on their right hand or on their foreheads, and that no one may buy or sell except one who has the mark or the name of the beast, or the number of his name. Revelation 13:16-17
Borrowing a line from the 1970’s TV show The 6 Million Dollar Man, “we have the technology.”
Read full letter here.